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The success
of your talk to the sales representative helped us understand
and achieve our goals for 1998. Specifically, the part of the
talk that likely had the greatest impact was when you spoke about
being injured and still being able to compete and win a Silver
medal; that was inspiring.
There was
also a great impact with your video presentation because it puts
into perspective the intensity of being an elite athlete, but
the fact that it is only because of personal ambition and motivation
that can take you to that level. That type of message translated
well for the representatives because they can relate it to their
own experiences in the sales field. They, too, can become an "elite"
salesperson through perseverance and determination.
Lastly, the
team aspect that I wanted you to address was the highlight of
your speech for me. It is really difficult sometimes for representatives
to see why being part of a team is more beneficial to their sales
than being an individual achiever. The story about your becoming
part of the local speed skating team and then going on to work
side by side with Catriona LeMay Doan, was just the type of message
that I had hoped would be delivered. In light of the nature of
your sport, I think that the representatives did not expect you
to have such a strong team ethic. Thank you for making such an
important point about this value.
In conclusion,
I would like to wish you a Happy New Year and hope that this letter
finds you healthy. I look forward to the opportunity to hear you
speak again.
Best Regards,
Heather Hlady
Regional Manager, Manitoba/Saskatchewan
PFIZER Canada Inc.
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